Built to Last — audio conference
Web design
These days an audience is just about the greatest asset a business can have. Buffer teamed up with Wistia and created Built to Last to help customers and other small business owners to understand how to build lifetime audiences and brands that can stand the test of time. The six episodes were delivered via a private podcast feed. In each episode, we featured key insights from the best speakers in the business to help attendees through the world of brand building.
In the project, I was responsible for designing the event identity, building the website in Webflow, and creating promotional assets.
The conference and promotional campaign were a huge success. The goal was to get 1000 registrations the first week of the conference. We tripled the goal by gaining over 3,000 registrations in the first couple of days of promotion. We had over 2,200 online listens (excluding podcast app listens) across the event's first two days. We also received incredible qualitative feedback.
Some of the speakers:
Emily Heyward — co-founder, and chief brand officer, Red Antler.
Madison Utendahl — founder Utendahl creative, a person behind the Museum of Ice Cream.
Helena Hambrecht — co-founder and co-CEO, Haus.
No matter if you want to start a new project, consult your ideas, or just to chat, feel free to contact me. I'll make sure to answer you within a week.
